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Paid Media

Marketing Automation

The whole funnel running with less manual work — campaign launches, creative testing, dashboard reporting, alerting.

Year

2025–2026

Role

Builder, operator

Status

● Live

Case · 05 / 05In Production

Paid Media

Less hassle. Same humans. More throughput.

~1hCut from daily reporting
1-clickCampaign launches
DailyAuto Slack reports
(01)The outcome

~1h

Cut from daily reporting

1-click

Campaign launches

Daily

Auto Slack reports

(02)The problem

What was
broken.

Campaign launches were Slack-ping chains across 4 people. Creative testing was a memory exercise. Daily reporting took 90 minutes of someone copying numbers between tabs. Funnel-wide, the work was working — the workflow wasn't.

(03)The build

What I
shipped.

  1. 01

    One-click campaign launch — brief in, ad set + creative + tracking out.

  2. 02

    Creative testing framework that tags every winner and feeds the next brief.

  3. 03

    Daily auto-generated dashboard, sent to Slack at 9am — no manual pull.

  4. 04

    Performance alerts: budget overspend, fatigue thresholds, audience saturation.

  5. 05

    AI-drafted copy for the 80% baseline so humans focus on the 20% that matters.

/result

The dashboard reads itself before standup.

(04)Proof
Add screenshots & demos
◇ image · 16/9

Marketing Automation · main view

The primary screen — what users see when they open the paid media system. 16:9, PNG or WebP, around 2400px wide.

◇ image · 4/3

Detail / workflow shot

A specific feature or workflow up close.

▶ video · 4/3

30–60s walkthrough

Loom, screen capture, or MP4 showing it running.

◇ image · 4/5

Secondary view

Mobile, dashboard, or alternate screen.

◇ image · 4/5

Before / after

The mess before vs. the clean version.

◇ image · 4/5

Extra detail

Anything that adds context.

(05)Stack on this one
Meta Ads APICustom dashboardsAI copy draftsSlack alerts
Get in touch

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operator?

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Response window

24h